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Philip Collins

To Be Clear

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The bad reputation many businesses have in our time is intimately connected to the lack of clarity in the language they use.

To Be Clear is a call to arms, urging businesses to stop using the language of nonsense and start using language that has clarity and meaning. It's a lucid, entertaining and practical guide for anyone who cares about language to help them improve their communications and thus also their business practices.

Hardcover.

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